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MidAtlantic Book Publishers Association

News (blog)

News - feel free to contribute!
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  • 16-Aug-10 00:31 | Mary Shafer (administrator)
    Yep, it's been a hot beast of a summer, but MBPA members were cool and comfy inside the meeting room at the Columbia Public Library in Maryland on July 17. Despite the comfortable temps, our meeting sizzled with lots of networking and great information from our featured speaker.

    See our summer newsletter for a full description of the event, and check out our Facebook page for more photos! Hope to see you all at the next meeting on November 13 - watch for time and location details.

    Bill Hendrix of United Book Press was a guest of member Bernadene Davis.


    Carolyn Long chats up new member Joanne Aaronson.


    Board secretary Eileen McIntire gets to know Barbara Morrison.


    New member Missy Loewe talks with board vice president Annemarie Kelly.


    Featured speaker Phil Marcus discusses the art of
    successful negotiation with Carolyn Long.


    Board president Mary Shafer explains possible book marketing tactics with Irene Kendig.
  • 18-May-10 20:44 | Sheila Ruth (administrator)
    We had beautiful weather for the Gaithersburg Book Festival on May 15, except for occasional heavy wind gusts that threatened to blow over the canopy. But luckily only a few books were blown over in the wind, and we just picked them up and moved on.

    The festival was very well organized, especially for a first year festival, and everything went smoothly. The tents were laid out in a way that encouraged browsing, and with food vendors at one end and author speaking tents scattered throughout the festival, the crowd flow was pretty good. The number of attendees did seem light, particularly in the early part of the festival, but it did get more crowded in the afternoon, and we had pretty good traffic at the booth. Overall, we were satisfied, and will most likely do this festival again.

    See more pictures on the MBPA page on Facebook
  • 07-May-10 09:58 | Mary Shafer (administrator)
    If you're on Twitter for your business (and I certainly hope you are!), follow MBPA's tweets at @mbpabookpubs! We share lots of great tips and industry breaking news. Worth a follow!

    If you don't tweet and want to know more about how to leverage this rapidly rising social media tool, let us know, and we'll look into providing some training for our members.
  • 04-May-10 09:13 | Mary Shafer (administrator)
    I subscribe to a great, FREE eNewsletter called The Savvy Book Marketer. It's put out by the Book Marketing Maven, Dana Lynn Smith, who has a consistent stream of good ideas. No one person can know all there is to know about marketing of any sort, but the Maven never fails to impress.

    Check out the January issue, which contains all kinds of pithy, pertinent info you can apply immediately to your own business, such as:
    • Making Time to Promote Your Book
    • Free Publicity Planning Calendar
    Better yet, sign up for your own free subscription and start learning now.*

    *This post is the opinion of the author alone and does not indicate any endorsement of the service by MBPA.
  • 15-Apr-10 20:29 | Mary Shafer (administrator)
    Saw this feature on book cover design and thought it contains some solid info I should share with you, so here it is - enjoy, then employ!
  • 14-Apr-10 13:02 | Mary Shafer (administrator)
    Here's an interesting piece from Publishers Weekly discussing the significant changes being brought to e-tailing of digital books by the entry into the market of Apple's iPad and its attendant "agency model" pricing structure employed by Apple's iBookstore.

    Whether you've already entered the eBook market or are just thinking about it, this is worth a read to give you an idea of the waters you're stepping into.


  • 05-Apr-10 11:53 | Mary Shafer (administrator)
    In the midst of all the doom-and-gloom news swirling about the publishing industry these days, here's a refreshing story from Maryland's Daily Record newspaper (brought to my attention by board member Peg Silloway - thanks Peg!):

    According to the article posted online on March 30:

    Photo of Cemetery Dance's publisher, Richard Chizmar, by The Daily Record.

    For the last year, Cemetery Dance Publications has been sitting on a secret — the small, independent publisher located in a Harford County business park will be printing the latest book by Stephen King.

    On April 20, Cemetery Dance will launch the release of the hardcover edition of King’s new novella, “Blockade Billy.” The publisher and best-selling author have been working on the project for more than a year, keeping the book under wraps to time its launch with the start of the 2010 baseball season.

    Visit the Daily Record's site yourself to read the rest of the article!

  • 15-Mar-10 21:55 | Mary Shafer (administrator)
    Just a note to say that, as MBPA's new president, I am really looking forward to continuing the momentum put in place by Sheila Ruth and our former (and current) board. It wasn't that long ago that our membership was in the single digits, and not much was going on because of the challenges of managing a group that covers such a large geographic area. But Sheila took the bull by the horns and ably led us to a new growth spurt. She did the research and implementation that brought us into the 21st century by moving us to this web-based membership platform, and helped us wisely choose where we would spend our limited marketing budgets in live events.

    Her dedication and effort paid off, and as of this post, we have more than 50 members and are more active than ever! We have plans to exhibit at more consumer festivals and shows than we have previously, and are right now awaiting final applications for our two scholarship recipients, who we'll send to represent us at IBPA University in May.

    It's an exciting way to begin my presidency, but it also reminds me that I have some big shoes to fill. I'd like my first action to be a sincere and direct outreach to all our members, asking for your active participation in our organization. After all, the collective skills, knowledge and experience of our membership are without doubt our most valuable benefits, and you can't share in those unless you participate in our quarterly member meetings, volunteer for committees, join us for exhibit events and post here on our blog and discussion forum.

    Mary discussing goals.JPG
    Here, I'm setting out goals for my term with MBPA at the March meeting.

    When I asked for suggestions from attendees at the March meeting and education event for possible new member benefits we could add for MBPA, I got some wonderful feedback. People would like to see us
    • sponsor and arrange field trips to publishing-related locations in our region
    • invite industry professionals and experts to come speak to our group
    • develop an awards competition for our titles to gain credibility and exposure
    • establish relationships with suppliers of the kinds of items we all need so we can buy in bulk as a group and share the savings
    Mastermind 1.JPG
    Member Lisa Paul and past president Toni Albert listen to ideas for gaining
    greater profitability through wider trade distribution during Sheila's
    information-packed Mastermind Session after lunch.


    What new benefits and opportunities would YOU like to see us offer our members? Please don't hesitate to contact me [publisher AT wordforgebooks DOT com] about your ideas for how MBPA can become more valuable to YOU and your company. And remember that all of these efforts require two things: time and money. So, the more you reach out to your fellow indy publishers to bring them into the fold, the more their dues will support our efforts. And the more you share responsibility for supporting our activities by volunteering, the more our value to all members will be enhanced.

    Lunch Break.JPG
    Board Vice President Annmarie Kelly, member Irene Tsai, Board Member
    Marc Gave and Immediate Past President Sheila Ruth discuss
    market approaches during our lunch break at the March meeting.

    Very soon, I will be asking you to please consider volunteering for just ONE event this coming year, or serving on just ONE committee. If you haven't done so before, it will represent 100% more effort on your part than you've ever offered the group, while actually requiring very little time and effort on your individual part. Even so, it will represent a significant increase in how well we can serve everyone's needs.

    Networking.JPG
    Board secretary Eileen McIntyre shares tips with member Debra Finnegan-Suler
    for getting pre-publication reviewsfor her new book, "Madman."


    Enthusiasm breeds excitement, and participation breeds success. Don't flounder around on your own out there in what has become a wild and woolly publishing industry! Band together with some of the most interested, intelligent and knowledgeable folks in our region, and multiply your own chances for success!

    I look forward to hearing from you.

    Mary Shafer
  • 01-Feb-10 23:57 | Mary Shafer (administrator)
    That's right, the announcement you've all been waiting for: IBPA has released information about its annual Publishers University scholarships for 2010. The rules have changed, as has the scheduling for this year, so hop on over to the Publishing University Scholarship page to learn more and to download instructions and the application form. Hurry -- you've only got till March 15 to return it to us for consideration to win this $1,500 value scholarship!
  • 27-Sep-09 19:45 | Mary Shafer (administrator)
    It's not news that the book industry has been turned upside-down by emerging technology and then double-whammied by the recession. But following are some interesting facts about the industry downturn that you may find worth reading. (Reprinted from the Southern Review):

    • A study by Chicago's Grant Thornton finds that 400 bookstores could close in 2009, which they calculate as a 500 percent increase over 2008…
    • In the second quarter ended Aug. 1, total sales at Barnes & Noble dropped five percent to $1.2 billion compared to the same period last year and net earnings were $12.3 million. Without a $4 million insurance settlement, net earnings would be $8.3 million. Sales at B&N stores fell five percent to $1 billion, and sales at B&N stores open at least a year were down 6.9 percent, just within the company's prediction of a drop of five to seven percent. Sales at Barnes&Noble.com rose two percent to $102 million… 
    • For the second quarter ending Aug. 1, Books-A-Million's total sales decreased 0.7 percent to $122.4 million while comparable store sales dropped 4.9 percent. The retailer still managed to post an increase in profits with net income rising to $1.5 million… 
    • Consolidated second quarter sales at the Borders chain were $616.8 million, down 17.7 percent from a year ago. On an operating basis, Borders Group generated a second quarter loss of $12.7 million, compared to a loss of $10.5 million for the same period last year. On a GAAP basis, the second quarter loss was $45.6 million, compared to $11.3 million a year ago. The second quarter GAAP loss includes non-operating, after-tax charges -- primarily non-cash -- totaling $32.9 million. U.S. superstores, which comprised $513.6 million in sales, declined 17.9 percent on a same-store basis. At Waldenbooks, comp store sales decreased by 10.8 percent, with the number of stores at 370, down from 468 a year ago, with six stores closed in the second quarter… 
    • Second quarter sales at Hastings fell $8.5 million, or 6.7 percent, to $117 million, while net earnings dropped to $396,000, compared to net earnings of $660,000 in last year's second quarter. Same-store sales for books also fell 1.7 percent for the quarter, primarily as a result of lower sales of new hardcovers, new trade paperbacks and magazines, partially offset by strong sales of used and value books… 
    • Sales fell in the first six months of the fiscal year at Random House by four percent, declining 32 million euros to 734 million euros. The company blamed the decline on "the continued distressed economic environment and the reduction in inventory levels by major bookstores in the U.S." In a letter to employees, Random House CEO Markus Dohle said "With the decline in consumer spending we had to fight harder for every sale, as did our competitors. Our customers implemented tighter inventory controls, resulting in significantly higher returns and fewer copies ordered, on both initials and reorders, which hurt frontlist as well as backlist sales." Company-wide sales fell 6.5 percent for Random House parent Bertelsmann, with a net loss of 368 million euros… 
    • HarperCollins swung from a profit of $28 million a year ago to an operating loss of $4 million for their fiscal fourth quarter, finishing the year with an operating loss of $16 million, compared to $160 million in operating income a year ago. News Corp. says the deterioration is "largely due to the weak retail market." Sales for the fourth quarter fell $72 million at Harper, down 20.5 percent, at $278 million. Full-year sales for the publisher were $1.141 billion, down $247 million from a year ago, or almost 18 percent… 
    • Sales fell 2.5 percent at CBS-owned Simon & Schuster in their fiscal second quarter, down $4.6 million at $181 million for the period. S&S said the sales decline was "principally reflecting the unfavorable impact of foreign exchange rate changes," while the earnings hit was "largely driven by higher author royalties and restructuring charges of $2.2 million related to headcount reductions partially offset by lower employee-related expenses resulting from cost-savings initiatives." CEO Carolyn Reidy said of the decline in profits, "Even though we had nice sales, a lot of it is the mix of more frontlist and less backlist." Reidy notes they recorded lower distribution fees, lower rights sales and higher returns, "all due to the economy," which also affected earnings… 
    • Lagardere SCA, which owns Hachette Book Group, said that while net sales for the entire company in the first six months of 2009 were down 2.2 percent, it had "very strong growth" -- more than 11 percent -- in its publishing unit. The strong growth was "driven by a surge in net sales in the United States on the back of the Stephenie Meyer "Twilight" series. The company also reported that its earnings before interest and taxes increased more than 61 percent to 112 million euros, or about $160.5 million. Lagardere attributed the profit gain to Meyer's series, "not only in the United States, but also in France, the United Kingdom and Australia."
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